On March 27th took place the private show of one of the platforms belonging to the French retail chain Leclerc, and Profand was present, represented by Profand Zaragoza, for the presentation of an assortment of products in HPP skin, suitable for the store and Drive formats of the attendees.
This assortment, made up of 18 products from the fish, cephalopod, crustacean and recipes families, was widely accepted, highlighting the good presentation of the product, as well as the days of life and ease of commercialization due to its homogeneity of formats. The sale of Profand products began on this platform on April 1 as a pilot project, with the aim of reaching a national level by adding Leclerc platforms on a programmed basis.
